Privacy Policy — Pritzurim
Last updated: July 2, 2026
Eithan Orbach, licensed dealer (Osek Murshe) No. 033658683 (hereinafter: "we," "us," or "Pritzurim"), operates the website and game application fruit-fight.com (the "Service").
We respect your privacy and are committed to protecting the personal information provided to us. This policy explains what information we collect, how we use it, with whom we share it, and your rights under Israel's Protection of Privacy Law, 5741-1981 (including Amendment 13, which entered into force on August 14, 2025) and the regulations thereunder.
Please read this policy carefully. Using the Service constitutes your agreement to the terms set out in it.
1. Who Is Responsible for the Information (Database Owner)
The owner of the database and the party responsible for processing personal information is Eithan Orbach, licensed dealer (Osek Murshe) No. 033658683.
For any question, request, or inquiry regarding privacy, you may contact us by email: eithan@anipogam.co.il
2. What Information We Collect
2.1 Information You Knowingly Provide
- Account details: a username and password when you create an account. Signup does not require an email address or a real name.
- Game progress information: levels, cards collected, achievements, and progress data associated with your account.
- Information provided when you contact us: the content of support inquiries, questions, or requests you send us.
- Purchase details: Purchases of digital items are made solely through the app store's in-app purchase system (Apple App Store / Google Play), managed on our behalf via RevenueCat. Payment details are processed directly by Apple or Google — we do not receive or store your credit card details. We may receive confirmation of a purchase and basic order information.
2.2 Information Collected Automatically
- Usage data (analytics): anonymous, aggregate in-app usage events — screens viewed, clicks, and general usage counts. Collection is anonymous and per-session, is performed without tracking identifiers and without advertising identifiers, does not identify a specific user, and is not used for cross-app tracking or targeted advertising.
- Push notification token: if you enable notifications, a device token is stored in order to deliver notifications (see Section 5).
- Technical data: IP address and device / operating-system type, required to operate and secure the Service.
Under Amendment 13, IP addresses and online identifiers are considered "personal information," and we treat them accordingly and minimize their use as far as possible — particularly with respect to minors.
3. Purposes of Use and Legal Basis
We collect and use information for the following purposes:
- Providing the Service — creating an account, saving game progress, and providing access to content. *(Basis: performance of our contract with you)*
- Processing purchases — carrying out in-app purchases and issuing receipts/invoices. *(Basis: performance of contract and legal obligation)*
- Push notifications — sending notifications to the app, if you have enabled them. You can turn off notifications at any time via your device settings. *(Basis: consent)*
- Support and communication — responding to inquiries and sending service messages. *(Basis: performance of contract)*
- Improvement and analysis — understanding how the Service is used and improving it, based on anonymous and aggregate data. *(Basis: legitimate interest)*
- Legal compliance and security — fraud prevention, securing the Service, and meeting legal requirements. *(Basis: legal obligation and legitimate interest)*
Providing information is voluntary. You are not legally required to provide information, but without essential information (such as a username and password) we will not be able to provide part of the Service or complete a purchase.
4. Children's and Minors' Privacy
The Service is intended for families: children play the app, while parents and guardians make the purchases.
The Service is designed to collect as little information as possible from minors:
- Minimal data: signup requires only a username and password — no email address, no real name, and no other identifying details. We collect only the information necessary to operate the game (account and progress).
- No tracking or advertising: analytics are anonymous and collected without tracking identifiers and without advertising identifiers. We do not build profiles of minors, and we do not engage in targeted advertising or cross-app tracking.
- Parental Gate: before purchases are made, a parental gate — a grown-ups-only check — is presented to ensure the purchase is made by an adult.
- Parental rights: a parent or guardian may at any time review their child's information, request its correction or deletion, and contact us at the address in Section 1.
If we become aware that information has been collected from a minor in a manner inconsistent with this policy, we will act to delete it promptly.
5. Sharing Information with Third Parties
We do not sell personal information. We share information only to the extent necessary and with the following parties:
- App stores (purchases) — Apple (App Store) and Google (Google Play) process payment for in-app purchases, in accordance with their privacy policies.
- Purchase management (RevenueCat) — a service that manages in-app purchases and subscriptions on our behalf. We have verified that the service is configured without the use of advertising identifiers.
- Push notifications (Google Firebase Cloud Messaging) — used to deliver push notifications to the app, on both iOS and Android. For this purpose a device token is stored. This service is used for notifications only, not for usage analytics.
- Infrastructure and hosting providers — who store and operate the Service for us.
- Competent authorities — where required by law, court order, or to protect our rights.
Usage analytics are stored on our own servers only, across all platforms (Android, iOS, and web), and we do not use any third-party analytics provider (including Google/Firebase Analytics).
These providers are permitted to use the information solely for the purpose of providing the service to us.
Transfer of Information Outside Israel
Some of our service providers (such as the app stores, RevenueCat, and Firebase Cloud Messaging) may store or process information on servers outside Israel. In such cases, we act to ensure that the transfer is carried out in accordance with the Protection of Privacy Regulations (Transfer of Information to Databases Abroad) and with an adequate level of data protection.
6. Cookies and Identifiers
The Service does not use advertising cookies or tracking identifiers. In the app, only anonymous usage data is collected, without personal identifiers, for the purpose of operating and improving the product — and therefore no cookie-consent banner is required. Should we in the future use non-essential cookies on the website, we will request your consent in advance and allow you to choose.
7. Information Security
We take reasonable organizational and technological measures to protect the information against unauthorized access, use, or disclosure, including traffic encryption, access control, and security procedures — in accordance with the Protection of Privacy Regulations (Information Security), 5777-2017. However, no system is entirely immune, and we cannot guarantee absolute security.
In accordance with Amendment 13, in the event of a serious security incident we will act as required by law, including reporting to the Privacy Protection Authority and notifying affected individuals where required.
8. Data Retention Period
We retain personal information for as long as your account is active and as long as necessary for the purposes for which it was collected, or for the period required by law (for example, retaining purchase documents for reporting to the authorities). Raw analytics data is deleted after 60 days, after which only aggregate, anonymous data is retained. At the end of the period, we will delete the information or render it anonymous.
9. Your Rights
Under the Protection of Privacy Law, you have the following rights:
- Right of access — to receive information regarding the information stored about you (Section 13 of the Law).
- Right of correction — to request correction of information that is incorrect, incomplete, or inaccurate (Section 14 of the Law).
- Right of deletion — to request deletion of your account and personal information, subject to the limitations of the law.
- Withdrawal of consent — to turn off push notifications or withdraw consent for consent-based processing, at any time.
To exercise these rights, contact us at the address in Section 1. We will respond to your request within the period prescribed by law.
10. Changes to This Policy
We may update this policy from time to time. The updated version will be posted on this page with a new update date. A material change will be brought to your attention by reasonable means. Continued use of the Service after the update constitutes agreement to the updated policy.
11. Contact and Complaints
For any question or request regarding privacy, you may contact us by email: eithan@anipogam.co.il.
If you are dissatisfied with our handling, you may contact the Privacy Protection Authority at Israel's Ministry of Justice.